I thought Scrappleface was supposed to be satire

This is actually good advice for the president, although it is presented as satire:

"It's hard to mount an entire campaign against an opponent who has no record, no bedrock values, no consistent positions, no new ideas and only wants to talk about something he hasn't done for 35 years," said Mr. Bush. "So far, the fight has been between me and anti-me...Bush against hate-Bush. From now on, we're looking at a one-man race for the presidency."

Campaign insiders said TV and radio ads will no longer mention the Democrat candidate, but will simply focus on the president's record and his vision for the future.

"I can't change people whose hearts overflow with hatred," said the president. "So I'll just focus on rallying those whose minds are still open. We're going to target what you call your sentient beings."